MEASURE HOW PEOPLE REACT TO INTERACT WITH YOUR EVENT
Espectacularity® calculates the ROI of your event and brand activation, placing a sensor of emotions integrated to your visual, stand, module or advertising action to measure traffic, sex, age, who accompanies the client and the emotional reactions of people who see around, impact, interact and participate in a positive or negative way with your proposal. We can also tell you, action by action, which were more profitable, and accompany you in the planning of your next activation to achieve a proposal that connects with the emotions and the unconscious of people.
Capture of immediate emotional reaction
100% safe. Without Smartphone tracking, without downloading applications, without surveys
Activation of the measurement in 1 hour
Personalized dashboard to control ROI and effectiveness
Analytics per person and minute by minute to calculate the ROI of each action
We measured the emotional reactions of the people who visited the SXSW 2018: Casa Perú, while they interacted with all the traditional, artisan, technological, artistic, gastronomic and experiential experiences.
Measure the purchase intention in front of your product while the consumer navigates in your store, module, restaurant and shopping center.
Recognize which words, images and messages arouse emotion while browsing online.
Validate your product/service idea and the concept of your brand in the right target audience, before being launched on the market.
Recognize which words, images and stories arouse emotion while you live offline, in front of television and radio.